The purposes of the Marketing/Public Relations Round Table
(MPRRT) are:
To provide a forum for
the exchange of ideas, best practices, procedures, and other concerns
surrounding marketing, branding, public relations, and communications for
libraries;
To provide resources to
the library community to support messaging, branding, and related
information;
To provide inspiration
and support for promoting services, collections, and programs in
libraries;
To create an awareness
of, and need for marketing, public relations, and related fields for promoting
libraries in Mississippi;
To engage libraries to
promote the need for marketing, library outreach, and community engagement
plans;
To provide a
professional and social forum for networking among librarians and
non-librarians interested in marketing, branding and communications.
MLA's mission is to provide professional leadership for the development, promotion, and improvement of library and information services and the profession of librarianship in order to enhance learning and ensure access to information for all.